Corporate identity and clothing design
for superyacht sales & charter company
DIEGOLUCA assists clients from around the world with superyacht charters, sales, new builds, crew and management. The company has been providing services to the luxury lifestyle market, creates unique experiences, fusing the very best of land, air, and sea.
The main idea was to make not classic design, without all stereotypes in yachting design elements, make unique and modern brand that will stand out from other among yachting clothes and competitors in the yachting business
I created a unique brand identity which includes logo design, patterns, catalog and promotional materials. Also I developed a line of premium clothes for yachting, with the main element of the flamingo and patterns.
Stakeholders interviews, research, logo design, patterns, catalog, promo materials. Clothing design.
Adobe Illustrator, Photoshop, InDesign.